Tuesday 22 June 2021

Ganesha’s Global Startup-Prachi Garg

Book: Ganesha’s Global Startup
Author: Prachi Garg
Publisher: Srishti Publications

Do you have a startup idea in mind?

Ganesha’s Global Startup by Prachi Garg is the story of Ganesha, an entrepreneur who is on the look out for ideas to make life worth living. From a failed startup to getting the entrepreneur of the year award, he has been through the complete cycle in his pursuit. As the realization of success came, so did the idea that the business needed to grow and for him to look out for Series-B funding. Drawing parallels from Indian mythology, Prachi dishes out some practical and sane advice for people looking to venture out and explore their ideas.

The book is a short but engaging read that talks about an entrepreneur’s journey. The ideas are taken and narrated in such a manner that they are easy to grasp and understand. Prachi’s idea to use mythological references to give examples is an excellent way of helping people connect with the idea she is putting across. One thing that stands out is the fact that she shows both, the positive as well as negative side, of being an entrepreneur. We see Ganesha enjoying success as well as learning from his failures. The idea to condense the learnings from the chapter into a summary in the end helps the reader grasp and connect with the core idea in detail. The language Prachi has used is simple and easy to understand, making sure that the focus of the reader is on the core ideas, rather than making sense of the language. I loved the way she closed the story which showed the human side of an entrepreneur.

The characters chosen for the fable are drawn from Indian mythology, and thus connecting to them was quite easy. Prachi has used the common associations with the names expertly into the plot, making them a part of a corporate structure. The characters have very human characters, and that is one takeaway for me that regardless of who you are, the human factor is quite critical in every scenario.

Overall, a wonderful book which I would recommend to all, irrespective of you being a part of a startup ecosystem or not as it gives some valuable lessons for life. The book scores a 4.19/5 for me.

Get a copy of the book here.

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